Your privacy is important

Shopping Babes is committed to protecting the privacy of your personal information. This privacy statement ("Policy") describes how we obtain, use, and disclose information about our clients, team members, suppliers (and the people who work for them), and job applicants. It also outlines how to get in touch with us if you have any inquiries about how your personal information is handled or if you want to access the personal data we have on file for you. This Policy explains how we adhere to the requirements of the Australian Privacy Act of 1988 (Cth).

“We”, “us”, “our”  means Shopping Babes ABN ___________.

Our approach to handling data

At Shopping Babes, we collect and use data, including personal information, for a range of reasons. We will abide by all applicable laws when handling data, but we also want to make sure we live up to the following standards:

Enhance customer experience - We shall properly use customer data to enhance customer experience and provide more pertinent products, services, and offers.

Be transparent - We will be transparent about how we gather and make use of customer data.

Make it easy and simple - By making consenting to our use of their information straightforward and uncomplicated, we will minimise the disturbance to their shopping experience.

Provide control to the customer - By giving customers control over how to be contacted, we will protect their privacy.

Collection of personal information

1. The kinds of information we may gather about you include:

• identifying details, such as name, licence number, or student identity number;
• contact information, such as a person's home or company address, email, and phone number;
• demographic data such age and date of birth, household details, interests, and gender;
• details about your Shopping Babes purchases and transaction history with us and your Shopping Babes product and service preferences;
• information pertaining to past purchases, preferences for goods or services, transaction history, ongoing, and completed transactions, as well as browsing and marketing activities (such as the items you have seen or added to your shopping cart) on websites, apps, social media platforms, and email correspondences;
• digital data, including cookies (which are small data files transferred to devices when a website or app is accessed), tags and pixels (which "tag" devices), device type and software versions used, device identifiers (like IP address), location data (when available and not disabled by the user), dates, times, file metadata, referring website/app, data entered, and user activity like links clicked, app installations, app launches, and adding items to a basket;
• tags or names of social media accounts (where you have interacted with us on a social media network);
• payment information, including details on your credit history and any purchases you've made using a credit card, debit card, or "buy now, pay later";
• pictures captured by body cameras, security cameras, and other cameras utilised within and outside our stores (including in parking lots, pick-up areas, store entrances, and other areas that are visible to the general public);
• photos obtained using facial recognition software;
• information and qualities that were inferred through data analysis;
• data from polls, comments, complaints, or other submissions;
• information about your career experience, educational background, referee information, and similar information if you apply for a job with us.

Typically, we will obtain personal data about you directly from you. We might also obtain personal data from dependable outside sources.

Often, you can communicate with us under an assumed name or in an anonymous manner, but in that case, we might not be able to offer you all of our services. For instance, if you do not give us your delivery address information, we will be unable to deliver things to you.

2. We primarily obtain personal information by:

• when you place an order or buy anything from us;
• whenever you make contact with us or come to one of our locations, whether to inquire, complain, or offer feedback; when you attend an event; whether you are a supplier or service provider in relation to the provision of goods and services by your company to us;
• if you use cookies, tags, or pixels to access our website or apps, which may track what you view there as well as on other websites or apps you visit. Cookies, tags, and pixels may also originate from third-party services (like Google and Facebook) with the aim of data collection for individualised advertising and website or app performance evaluation;
• if you interact with us on social media sites;
• if you use any of our apps or subscribe to any of our publications (including mailing lists);
• if you take part in any contests or promotions we run;
• by the use of security cameras, body cameras, or other cameras in our stores (including those in parking lots, pickup areas, store entrances, and other areas that are visible to the general public);
• if you participate in any of our safety, compliance, or induction processes;
• if you send us an application for employment;
• from publicly accessible sources, such as Australian Government agencies, online search engines, and social media sites like Facebook;
• from anyone with your permission to act on your behalf or give us your personal information; and
• from anybody who divulges information to us for law enforcement or loss prevention purposes;
•  

Use and disclosure of personal information

3. Your personal information is used and disclosed by us in the course of operating our business.

4. We might employ your private data to:

• market, administer, distribute, enhance, and customise our goods and services;
• manage our apps and website and customise your experience there;
• give you recommendations on our goods and services;
• conduct credit checks, process payments, and offer layaway services;
• control our inventories, supply chains, and storefronts;
• run our customer support centre, contact with you, and take into account any feedback or concerns you may have;
• offer exchanges and refunds, as well as organise and carry out product recalls;
• publicise and advertise our goods and services, hold contests and events, and use your comments in our advertising;
• customise the content and advertising that is shown to you (including the design and content of our website and app and the adverts that are shown to you on or through third-party websites, apps, or platforms like Facebook);
• keep an eye on our sales of goods and services and for quality assurance purposes, such as by conducting customer surveys and analyses or asking for customer feedback;
• when using our websites or apps, help you determine your preferences for products or services, preferred shop locations, or point you in the direction of your nearby retailers;
• perform database creation and management, data processing, data analysis and matching, market research, or trend analysis to better understand our customers' preferences, personalise websites and apps, and engage in direct marketing (where you have given your consent to receive offers or direct marketing);
• to gather information about you in order to better comprehend your preferences and interests, customise your experience, improve the goods and services you get, and alert you to goods and solutions that could be interesting to you;
• to oversee the delivery of goods and services to us by our suppliers or service providers;
• to track and analyse how our websites and apps are being used, including web-based referral sources, data entered, and online activity such links clicked;
• to support us in maintaining customer and team member protection, health and safety in our stores (including parking lots, pick-up areas, store entrances, and other publicly accessible places);
• to assist us in enforcing our regulations or to look into complaints about the behaviour of team members;
• in the case of facial recognition software and body cameras, for the purpose of loss prevention or store safety;
• in the case of inferred features resulting from data analysis, to enhance the offerings of goods and services;
• to find, hire, and evaluate employees or contractors;
• to keep our records current; for tasks associated with any of the aforementioned or those that were made clear to you at the time the pertinent personal data was gathered.

5. In order to run our business, we collaborate with a number of third parties, and we may release your personal information to:

• other parties, such as product manufacturers, suppliers, and logistics service providers, who make it easier to provide goods and services to you (including making it easier for repairs, replacements, and customer recalls);
• service providers for marketing, advertising, and promotions, as well as event planners associated with our marketing, advertising, and events;
• third-party websites that show you content or advertisements (including individualised advertising) based on your preferences or personal information, such as Facebook;
• third parties that perform services for us in connection with our business operations, such as data analysis, data matching, and data monitoring, as well as the operation and upkeep of our website and apps;
• credit reporting organisations, for instance, if your company is one of our suppliers;
• third parties, such as financial institutions, security service providers, market research or feedback collection companies, IT service providers, payment processors and collectors, mailing houses, and card manufacturers, who offer us additional administrative and operational services in connection with our business;
• our professional advisers, allowing them to assist us with their services;
• any third parties required to help us investigate and stop any possible, suspected, or actual violations of policy or law, fraud, or loss prevention efforts;
• government entities, law enforcement organisations, or other parties as needed or permitted by law;
• additional people who were informed of their existence when the pertinent personal information was gathered;
• in exceptional cases, such as if we were to sell our company or a portion of it, your information might be made available to prospective buyers and their advisors as part of that process;
• On occasion, we might offer de-identified and aggregated data to other business partners for a variety of uses.

We might employ this private data to:

• to perform data matching and analytics so that we may better understand your needs and preferences, get insights, and make strategic and operational decisions;
• to customise how our website and applications seem to you, to ask you to provide a product review, or to send you individualised news, offers, and promotions of our goods and services;
• to better customise the communications, offers, surveys, and updates that we communicate to you and to send you direct marketing or personalised communications if you have agreed to receive such communications;
• to show relevant advertisements;
• for concerns relating to product safety, such as recalls;
• to create a compiled understanding of our clients' preferences;
• to allow us to enhance our advertising, offers, and product and service offerings depending on the browsing and shopping behaviours of our members;
• for additional functions for which you have granted us permission; and
• or further goals outlined in this Policy.

Marketing, advertising and customer insights

6. We may occasionally contact you or send you direct marketing and personalised communications, customise the look and feel of our website and apps for you, ask you to submit a product review, send you targeted and personalised news, offers, and promotions of our goods and services, and deliver targeted advertising content. We may also use and disclose the personal information we collect about you (both directly from you and also from third parties).

7. In general, we will send you customised messages and direct marketing if you have asked for them or agreed to receive them. You can opt-out of receiving direct marketing communications or personalised communications by writing to us at the address provided below, using the unsubscribe link or opt-out information included in the direct marketing communication, or in the case of online advertising, by modifying your browser settings on the digital platforms you use, like Google or Facebook.

8. When you access online platforms, applications, or websites other than Shopping Babes' website or apps, the third parties who help us market to and advertise to you or the device you use may use cookies, pixels, or tags to gather information about your preferences. Your preferences that have been gathered in this way might be shared with us. Through the digital platforms you use, like Google or Facebook, you can directly manage your settings for targeted online advertising.

Shopping Babes is working with Google to improve online shopping experience across devices

9. If you are signed into your Google account when you use Shopping Babes Online, then Google may also combine data from your Google account with data about your use of Shopping Babes Online, to help identify you to be shown relevant Shopping Babes advertising online, across your devices. This is done using a Google service called Remarketing with Google Analytics, which links Google Analytics cookies (set by Shopping Babes) with Google advertising cookies (set by Google). Google Analytics assists website owners in gauging user engagement with their content. For more information:

·         For more information on Google's advertising and analytics cookies, visit www.google.com/policies/technologies/types/.

·         For information on Google's privacy policies, visit www.google.com/policies/privacy/

·         Information on how Google uses data when you use websites and applications that incorporate Google technology can be found at www.google.com/policies/privacy/partners.

·         For information on disabling Google Analytics, see tools.google.com/dlpage/gaoptout

·         Visit www.google.com/settings/ads for information on how to disable Google Ads Personalization.

Security and storage

10. Shopping Babes will take reasonable steps to protect the security of your personal information that we hold. We have security measures in place to guard against unauthorised access, misuse, loss, alteration, and disclosure of the personal information under our control. For example, Shopping Babes seeks to ensure that personal information held electronically by or for Shopping Babes is held on secured servers in controlled facilities.

Accessing and correcting your information and questions

11. You can request access to your personal information, or request that your information be corrected, by contacting us at the address below.

12. Please get in touch with us at the address provided below if you have any questions about this policy or wish to lodge a complaint regarding the way we have obtained, used, stored, or disclosed your personal information. You might need to be contacted by us for more information.

13. If you wish to make a formal complaint, please make your complaint in writing to our Privacy Officer. We will swiftly review your complaint and get in touch with you to try to address the problem. In accordance with the Privacy Act of 1988 (Cth), you have the right to file a complaint with the Office of the Australian Information Commissioner to have that complaint resolved if we do not respond to you within a reasonable amount of time.

How to contact Shopping Babes

14. You can contact us in writing or by email as set out below:

Shopping Babes’s Officer

42 Grace Road Darlington South Australia  5047

Email: cs@shoppingbabes.com

How to contact OAIC

Australia:

Office of the Australian Information Commissioner

Website: www.oaic.gov.au

Phone: 1300 363 992

Changes to this Policy

15. By publishing a notice on our website, we may inform you of material modifications to this Policy. This Policy will always be up to date, and the most recent revision was made in May 2022.